Introduction to Shopping Motivations

We constructed the research model using the three dimensions of individual characteristics, shopping motivations and the characteristics of mobile shopping.

The study found that only two dimensions of the scale significantly impacted on store satisfaction: adventure and role shopping motivations.

The changing retail environment necessitates a need to manage supermarkets effectively by understanding shopping motivations in order to attract shoppers and remain competitive.

The purpose of this paper is to establish the influence of shopping motivations on Chinese fashion retail engagement relative to demographics, monthly spend on fashion items and high street/electronic commerce (e-commerce) preference.

This study aims to fill this research gap and answer the main research question of “what type of relevant personality traits and shopping motivations affect social commerce adoption intentions”.

The aim of this study is to determine relationships between the consumers' voluntary simple lifestyles, shopping motivations and brand experiences.

In order to understand them and their grocery shopping motivations better and target them efficiently and effectively, the purpose of this paper is to identify dimensions of their shopping motivations and segment them based on these dimensions.

This paper evaluates the relationship between hedonic shopping motivations and impulsive buying behavior of young Chinese buyers.

The purpose of this study is to find out and expand the shopping motivations that encourage consumers to use Nike shoes counterfeit products.

Cluster analysis for hedonic and utilitarian shopping motivations produced five consumer clusters: (1).

The purpose of this paper is to evaluate the relationship between hedonic shopping motivations and obsessive-compulsive shopping behavior from youngsters’ perspective.